Streamline Software – Sales support that scaled with growth

Our client's thoughts

"Outsourcery's business assistant provided the sales support we needed to scale effectively. Their proactive approach and dedication were crucial to our success." – Richard Clarke, Sales Director, Streamline Software

Introduction

Streamline Software is a Bristol-based SaaS company specialising in cloud-based business process automation tools. With rapid growth underway, the team needed embedded sales support to keep up with an expanding pipeline.

The challenge

The sales team was juggling too many tasks – from lead follow-ups to tracking prospects and preparing reports. As demand grew, conversion opportunities were slipping through the cracks and productivity was impacted.

The solution

Outsourcery placed a Sales Support Specialist who joined Streamline Software’s team to manage lead generation, schedule timely follow-ups, and prepare detailed sales reports. With the right support in place, the internal team could refocus on relationship-building and closing deals.

The outcome

Within six months, Streamline Software reported a 30% increase in lead conversion rates and a 40% reduction in follow-up times. Overall sales rose by 20%, and the team regained the capacity to focus on strategic growth.
 

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